Subliminal Difference

The Subliminal Difference is an advanced, unique technique developed by Steven H. Dayan, M.D. The technique utilizes blunt cannulas, an instrument that allows placement of filler without the bruising affects of traditional instruments.

The Subliminal Difference uses a non-surgical strategic approach to a natural facial beautification. Following the treatment, the results are immediately apparent and those who experience the subliminal difference can expect minimal to no bruising and swelling. Most go right back to work or their busy schedule looking youthful and pretty. The key is that the improvement is recognized subconsciously. Based on decades of research into sexual attention and evolutionary beauty it is Dr. Dayan's core philosophy that beauty is a prewired, evolutionary preserved method of communicating health and wellness, and that message is best communicated and perceived at a subconscious level. If others can tell something was done, then the cosmetic treatment has failed to achieve its goal. In fact it transmits precisely the opposite message, one of aging and fragility. The Subliminal Difference is a major advancement in not only non-surgical techniques, but also the philosophy of cosmetic medicine. The results are immediately remarkable and patient satisfaction is tremendous (see for yourself.) The procedure is specific for each individual person and is rooted in Dr. Dayan's knowledge and understanding of the scientific elements behind the human perception of beauty and attractiveness. This makes the Subliminal Difference a very advanced concept that can only be replicated by a doctor with an artistic eye and scientific understanding of the laws of attraction and beauty in nature.

Two core concepts of beauty, symmetry and focus on the eyes, are accentuated with Subliminal Difference. Symmetry is an evolutionary signal for health and is fertility that is seen throughout nature. In addition to enhanced facial symmetry much of the Subliminal Difference is focused on drawing attention toward the eyes, the most important facial feature for portraying attractiveness.

Non-Surgical Procedures Utilized to Create the Subliminal Difference

Neurotoxin Injections into the Masseters (Muscles around the Jaw)– Narrows the Lower Third of the Face to draw attention to the eyes.

Filler Below the Eyes – Counterbalances sunken under eye hollows to draw attention to eyes.

Filler along the Cheek Pedestal – Creates the appearance of an elevated cheekbone to highlight the eyes.

Filler along the Brows - Fills in a droopy brow to frame the eyes.

Lip Augmentation using Filler – This creates a slightly fuller appearance of the lips (an actual sign of fertility in nature.)

Laser and Pulsed Dye Treatments- These create a homogenous skin tone and texture which signifies quality internal health in nature.

Bimatoprost (as found in Latisse) on the Eyelashes- Creates fuller lashes for a more youthful appearance and draws attention to the eyes.

OnabotulinumtoxinA and abobotulinumtoxin A(as found in Dysport ® and Botox®) on the upper half of the face – Relaxes space between the brows, Reduces forehead wrinkles, and elevates the outer tips of the brows to create a friendly and youthful appearance.